You already know how to cook. You just haven’t used this kitchen yet.
If you feel overwhelmed every time you open Salesforce Marketing Cloud, you're not alone. The tools are powerful — but they’re scattered, oddly named, and often hidden in plain sight. It’s kind of like being a chef trying to cook a gourmet meal in a strange kitchen — you know what you want to do but might be having a hard time making it happen!
The good news is that you already know the recipe you want to make. Now you just need help finding the ingredients and utensils you need without having to rummage through all the drawers and cupboards (including the ones that stick!) to create your perfect meal.
All Blue Cloud University classes focus on providing learners with a blend of techical know-how and email marketing strategy to help you to be a rock star digital marketer.
Is BCU Marketing Cloud Training Right For You?
We help lots of different kinds of people learn how to tame and master Marketing Cloud including:
Marketing Team People Managers – For those who want to “walk the talk” and make smarter, data-driven decisions without having to guess their way through meetings
The ‘Oops-I’m-in-Charge’ Crew – Those who accidentally became the “go-to” person for Marketing Cloud, whether they asked for it or not
Career Changers and Retoolers – People looking to pivot into a new role or level up their marketing skills for a fresh career start
Everyday Rock Stars – People who use Marketing Cloud on a regular basis and want to become the office guru without drowning in data
Curious Strategists – Managers, VPs, and directors who want to truly understand what’s possible in Marketing Cloud so they can lead with confidence
Freelancers and Consultants – Independent pros who want to add a powerful new tool to their digital marketing toolkit
The bottom line is that if you’re looking to get skilled up on Marketing Cloud, are looking to pass an upcoming Salesforce certification exam, or simply need to be able to talk strategically about Marketing Cloud and what it can do, then there are classes here that will help you get there.
Training, Your Way – No Boring Lectures, Just Real-World Skills
Whether you’re a lone marketing maverick or leading a team of reluctant tech heroes, we’ve got training options that fit your style:
Public Online Training – Dive into our open courses designed for marketers, sales pros, and team leads from all industries. Learn alongside a diverse group of ambitious professionals, swap stories, and maybe even pick up a few new marketing hacks along the way.
Private Team Training – Want something a bit more personalized? We’ll bring the training to you – virtually or in person. We can set up a private online training meets your schedule and even come to your location, roll up our sleeves, and work directly with your team to master Marketing Cloud without the tech headaches.
Ready to make it happen? Reach out today to chat about your training needs, explore our course options, or schedule a private team session. We promise to keep things lively, practical, and 100% buzzword-free.
This is where the individual course blocks will go. Currently I have:
Marketing Cloud Foundations (MCF101) - 5 Day Training
Practical AMPscript - (PAS101) - 1 day training
Marketing Cloud Masterclass (MCF201)
Journey Builder Workshop (JBW101) - 1 Day
Marketing Cloud Personalization Masterclass (
Marketing Cloud Data Management and Mastery (data extensions, SQL, Automation Studio) Maybe 2 day?
When you enroll in Marketing Cloud Foundations, you’ll learn how to:
✅ Build real-world campaigns that don’t just “send” — they connect, personalize, and drive real results.
✅ Troubleshoot confidently, so you're not stuck guessing why something broke or waiting for IT to rescue you.
✅ Understand the platform’s logic and flow, giving you the power to navigate Salesforce Marketing Cloud like a seasoned user — not a lost beginner.
✅ Apply strategic thinking to every build, so your emails, journeys, and automations align with bigger business goals — not just technical checkboxes.
✅ Prepare for certification naturally, with clear guidance on where your real-world learning overlaps with exam requirements — setting you up for both immediate success and long-term career growth.
✅ Learn For Less, this course is designed to be kinder to corporate budgets allowing your teams to get the training needed without breaking the bank.
To see the full outline for the Marketing Cloud Foundations course, click here.
This section should have:
a quick introduction regarding Marketing Cloud training challenges and the solutions we provide
Some statement that talks about our public group classes and that we can offer live, private training on site (provide a link to a sign-up form to learn more about private trainings)
A grid listing of the different courses that cover Marketing Cloud skills that we can offer
A link or mechanism on any course focuses pages that allow the user to get back to the class listings page
A link to the Marketing Cloud Foundations course materials